The U.S. Post Office is splitting up the exclusive 10021 New York City zip code into three parts.
The Postal Service denies any social agenda, insisting that growth in population and in new addresses necessitated the change, which was reported Monday in The New York Sun and which promises to be a godsend to stationers.
There is a marketing information resources company called Claritas that has a zip code search engine called “You Are Where You Live,” that describes your population mix and sociocultural tendency by your zip code. They certainly think that there’s enough of a “social agenda” that they spend money on this research to help their marketing clients.
